Volume 4

Number 1

The African Star

An on-line publication for the certificate  and degree  in journalism distance education program

 

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Mass media in Gambia

Abdou Rahman Sallah

 

  What is the state of the mass media in the Gambia?

Having won the struggle from the colonial administration, who put a squeeze against journalist as anti-colonist. Some of the veterans journalists like Edward Francis Small, Willam Charles Dixon Colley, Findin Daily, just to name a few, have established their identity and fought for the freedom of the press. These veterans journalists contributed a leading vanguard in the struggle to entrench democracy in all its form. The media outlet in their days set themselves the task of the truth, which was said to be too bitter and hence difficult to taste. The media continues to searching and to throw light to individuals especially those holding public offices, while protecting the nascent of media and how to ensure its sustainability.

The most significant point is the fact that the private press has survived just as democracy has survived .the birth of more private papers which have widened the horizon of freedom of expression from the privilege class to the ordinary individuals, which have deepened debate and dialogue on major issues and government medium.  Press freedom can any day collapse under the severe weight of economic pressure (unlike other African countries) newspapers has been launch in the country without considerable capital.  

What is the history of the mass media in the Gambia?

The Gambia Press Union was established on December 15, 1978, and was officially launched at Banjul Youth Centre by group of veteran’s journalists or pressmen.

In his inaugural speech the chairman Mr. M.B Jones who was the founded of Gambia Out Look newspaper, spoke of the need of the union and cooperation with the improvement of skills of journalists.

What are some of the problems face by Gambian journalist?

Gambian journalist has little or no freedom of expression compared to other countries, as they are subjected to all forms of discrimination   and harassment such as detention, torture. Journalism in the Gambia is sacrifice and risk bearing as the income earning is very low compared to other outside world. The need to up keep on ethics of the profession with provision of equipment for the challenging face them in the field of journalism.

Do the Gambia Media has a code of conduct or ethic of journalism?

Better engaging in any profession as a career .is the important that the ethics of its are best known to you .the GPU being the only body that monitor the day to day up media operation in the country has set a side a criteria for all media practitioners to go by .The media has to maintain high sense of responsibility, objectively and neutrality, setting standards in line with the professional ethical demands. There should be no middle grand where stories and allegations should be thoroughly investigated and manifested seen to be so .The media need to be scourged of Bias and prejudice to enable it perform its roles where the truth cannot be compromised.

Q5.Do advertisers bring undue pressure on the mass media, when it comes to covering stories?

It is very discouraging for free lancer cover stories that are of public interest and were not published because of the adverts .The Media houses should known be aware that they are denying the citizen their rights to information .as a result ,most of the media practitioners are now quitting from the profession ,as they have no faith  in journalism .

6……what is the relationship between the mass media and government

Since the establishment of press union in1978, the media could not attained its full fledge of freedom of expression in the country. According to the GPU president Mr.  Madi Ceesay the relationship is poor and discouraging as it is based only on miss conception  and operating in a hostile way .

ESSAY 

Media plays a very important role in any democratic country, it is seen as a force for democratic progress. What makes it most important is that the mass media educate, entertain and informed the public. Every citizen has right to access information and to exercise his/her act as bull workers against abuses of human right and also the watchdogs of justice democracy, human rights and rules of laws. Media often take the lead to expose any injustice and   struggles for democracy, it is obliged to monitor the performance of government policies and put pressure on those in power to tackle issues they deem important, while considering the international relation ship .The Government or persons holding public should be seen as partners in development and not enemies.